The legal status of the qualification: SAQA ID: 118706, Credits 175, NQF Level 5 (Fully Accredited with QCTO: (SDP130623130806) in partnership with Expert Project and Training Solutions.

Purpose:

The purpose of this qualification is to prepare a learner to function as a Marketing Professional.

A Marketing Coordinator provides a professional support role to marketing team members and executives by undertaking administrative / leadership tasks and coordinating key deliverables to ensure that a company meets its strategic marketing objectives.

A qualified learner will be able to:

• Manage key deliverables of products and services to (a) target market(s).
• Support the deliverables across the full spectrum of communication activities and channels.
• Manage marketing and sales activities across the marketing mix.
• Manage Customer Relationship Management (CRM) activities.
• Undertake and lead the administrative tasks related to marketing metrics for the processing of payments.

Rationale:

The Marketing Coordinator qualification is your gateway to a thriving career in the marketing industry. Designed for both school leavers and current professionals, this program equips you with the essential skills and knowledge to confidently support marketing activities in any organization. In today’s competitive landscape, companies need individuals like you to help them maintain a strong market position.

This qualification is developed by industry experts who understand the demands of the marketing environment. By completing this program, you gain access to professional registration with the esteemed Marketing Association of South Africa (MASA), providing you with valuable credentials and expanding your career prospects.

Our focus is to ensure that organizations meet their strategic business and marketing objectives. As a qualified Marketing Coordinator, you become an integral part of driving economic growth throughout the value chain. This qualification also opens doors for potential expansion beyond South Africa’s borders, offering exciting possibilities for personal and professional growth.

With this qualification, you can pursue diverse paths in marketing and sales or even venture into entrepreneurship. Moreover, it serves as a stepping stone for further education, enabling you to advance to the role of a Marketing Executive. The possibilities are endless when you embark on this journey of skill development and success.

Curriculum 

 This qualification is made up of compulsory Knowledge, Practical Skill and Work Experience Modules:

Knowledge Modules

• 333908-001-00-KM-01 Marketing Business skills, Level 5, 5 Credits.
• 333908-001-00-KM-02 Ready for Work Standards, Level 5, 4 Credits.
• 333908-001-00-KM-03 Campaign /Project Management, Level 5, 4 Credits.
• 333908-001-00-KM-04 Marketing Business Tools, Level 5, 8 Credits.
• 333908-001-00-KM-05 Business Calculations, Level 5, 4 Credits.
• 333908-001-00-KM-06 Customer Relationship Management, Level 5, 3 Credits.
• 333908-001-00-KM-07 Business Environment, Level 5, 4 Credits.
• 333908-001-00-KM-08 Digital Tools, Level 5, 4 Credits.

  Total number of credits for Knowledge Modules: 36

Practical Skill Modules

•  333908-001-00-PM-01 Coordinate Key Deliverables of Products and Services to a Target Market(s), Level 5, 7 Credits.
• 333908-001-00-PM-02 Support the Deliverables Across the Full Spectrum of the Communication Mix, Level 5, 8 Credits.
• 333908-001-00-PM-03 Coordinate Marketing and Sales Activities, Level 5, 8 Credits.
• 333908-001-00-PM-04 Coordinate Customer Relationship Management (CRM) activities, Level 5, 7 Credits.
• 333908-001-00-PM-05 Undertake Administrative Tasks Related to Marketing Metrics and Processing of Payments a 5, Level 6, 6 Credits.

  Total number of credits for Practical Skill Modules: 36

Work Experience Modules

•  333908-001-00-WM-01 Processes and Procedures for Coordinating Key Deliverables of Products and Services to a Target Market(s), Level 5, 24 Credits.
• 333908-001-00-WM-02 Processes and Procedures for Supporting the Deliverables Across the Full Spectrum of the Communication Mix, Level 5, 20 Credits.
• 333908-001-00-WM-03 Processes and Procedures for Coordinating Marketing and Sales Activities, Level 5, 27 Credits.
• 333908-001-00-WM-04 Processes and Procedures for Coordinating Customer Relationship Management Activities, Level 5, 17 Credits.
• 333908-001-00-WM-05 Processes and Procedures within the Scope of Administrative Tasks Related to Marketing Metrics and Processing of Payments, Level 5, 15 Credits.Total number of credits for Work Experience Modules: 103 

Entry Requirement

1.  Certified copy of ID / Passport
2. Certified copy of Grade 12 or any completed NQF Level 4 certificate
3. Signed PoPI agreement
4. Online completed Application

Note: Make sure to pay R 500 application fee with the online application, use your full name as a reference.

Recognition of Prior Learning 

 EPTS allows students to access the qualification through recognition of prior learning (RPL), who do not meet the minimum entry requirements:

1. Certified copy of ID / Passport
2. 5 Years of Experience in Marketing and a formal letter from the employer confirming the relevant required experience in Marketing etc.
3. Detailed CV
4. Signed PoPI agreement
5. Online completed RPL application

Duration

 30 Months part-time including Workplace Learning Experience.